Will India be an all-electric or a hybrid market for Toyota Motor?

Green mobility drives Toyota's India plans: With 10 pure electric cars planned by 2026 in its global portfolio, the world's largest car maker hopes to move beyond its SUV mainstays in the country

Pavan Lall Mumbai

Given that Toyota Motor Corporation has been the world’s largest car-maker by volume for the past three years consecutively, it's no surprise that the company was also one of the first to launch hybrid and electric cars such as the Toyota Prius (1997) and the Camry Hybrid (2013), both of which are currently sold in India. In that context, while the company has sold over 21 million electrified vehicles worldwide, of which most are hybrids, Toyota Kirloskar Motor, the company’s India subsidiary, is focused on clear products, greener technologies and cars that target segment domination, its leadership said. 
“We aim to achieve zero carbon from vehicles, from manufacturing by 2035 and the life cycle by 2050,” said Vikram Gulati, country head at Toyota Motor Kirloskar, adding, “So it means taking ownership and responsibility for a wider gamut beyond the vehicle, beyond the manufacturing gates to include the supply chain, the de

Also Read

Toyota Kirloskar Motor Vice Chairman Vikram Kirloskar passes away at 64

Vikram Kirloskar remade Indian manufacturing; his legacy is everlasting

Kirloskar Bros shareholders to vote on forensic audit starting Tuesday

Supply chain issues do remain, but things are better: Toyota India exec

Carbon reduction hinges on share of renewables in energy: TKM's V Kirloskar

IHCL partners Chalet Airport Hotel to open 400-key Taj at IGI Airport's T3

NCLAT closes Insolvency case against Marvel Realtors & Developers

70% of MSMEs believe more than 50% of customers will pay using UPI

Dish TV minority shareholders seek EGM, removal of 2 independent directors

Number of cases under IBC gone up by 24% in Q4FY23, says CARE Ratings

First Published: May 16 2023 | 5:54 PM IST

Explore News

To read the full story, subscribe to BS Premium now, at just Rs 249/ month.

Key stories on are available only to BS Premium subscribers. Already a BS Premium subscriber?LOGIN NOW

Register to