News
India can punch above its weight in AI, says Microsoft Asia president
AHMED MAZHARI, president of Microsoft Asia, believes Indian information technology (IT) companies will lead global businesses in adopting AI
 "India can punch above its weight in AI, says Microsoft Asia president")
IIM-B placements: 602 students, including 22 with disabilities get offers
Consulting firms led with the highest number of offers, followed by finance and FMCG firms
 "IIM-B placements: 602 students, including 22 with disabilities get offers")
OpenAI launches new store for users to share custom chatbots: Report
Similar to those app stores, OpenAI's GPT Store will let users see the most popular and trending chatbots on a leaderboard and search for them by category
 "OpenAI launches new store for users to share custom chatbots: Report")
Nearly half of Indian consumers want more diversity in ads, shows study
48% of Indians have expressed the need for more inclusive representation by brands, according to a UN-supported study on diversity and inclusion in the advertising sector
 "Nearly half of Indian consumers want more diversity in ads, shows study")
Avg pay packages of new mgmt recruits see 40% rise in last 2 years: Study
The internal study by Institute of Management Technology, Ghaziabad noted that the number of first-time recruiters constituted 40 per cent of the total recruiters in the 2022-23 placement cycle
 "Avg pay packages of new mgmt recruits see 40% rise in last 2 years: Study")
Sandeep Goyal writes open letter to Asci ahead of cricket World Cup 2023
Goyal asked Asci to 'stay vigilant' with respect to surrogate advertisement in the upcoming cricket World Cup 2023
 "Sandeep Goyal writes open letter to Asci ahead of cricket World Cup 2023")
Asci puts more onus on financial, health influencers in new ad guidelines
Asci said it is necessary that influencers in these two categories are qualified to provide advice and that these qualifications are stated upfront whenever they put out advertising posts
 "Asci puts more onus on financial, health influencers in new ad guidelines")
Honest, not causing grave harm: Asci releases guidelines on ads for charity
Asci said that there have been some concerns about ads for charitable causes that create donor distress through the use of images that may be too graphic
 "Honest, not causing grave harm: Asci releases guidelines on ads for charity")
74% managers say they want to be trained for their assigned role: Report
The Grand Manager and Workplace Report by upGrad-led Harappa finds that companies cannot seem to agree on what makes a good manager while also examining key challenges managers face in the workplace
 "74% managers say they want to be trained for their assigned role: Report")
Cause and effect: Are corporate profits fueling inflation globally
As the Federal Reserve continues with hikes, the linkage between corporate profit margins and inflation is blamed for consumer burden
 "Cause and effect: Are corporate profits fueling inflation globally")
Here's what ASCI's guidelines on education sector advertisements say
ASCI's latest update wants advertisers to keep the students' mental and physical well-being in mind
 "Here's what ASCI's guidelines on education sector advertisements say")
Ten years after retirement, brand Sachin still a top choice for brands
Despite the belief that cricketers have a shorter shelf life when it comes to brand endorsements, Tendulkar currently promotes 15 brands
 "Ten years after retirement, brand Sachin still a top choice for brands")
GMAT to be overhauled, shorter version with new data insights from Q4
With the introduction of 'data insights' along with the quantitative and verbal reasoning sections, the GMAT will become a more concise assessment in which some 'non-essential items' will be removed
 "GMAT to be overhauled, shorter version with new data insights from Q4")
IPL 2023 opening match witnessed a 40% fall in number of TV advertisers
IPL 2023: The inaugural match between GT and CSK had 31 advertisers but last year the opening match between CSK and KKR had 52 advertisers on TV
 "IPL 2023 opening match witnessed a 40% fall in number of TV advertisers")
Advertisers take position as Viacom18 goes digital with FIFA World Cup
Viacom18's initiative to offer the tournament for free on JioCinema app expected to boost viewership
 "Advertisers take position as Viacom18 goes digital with FIFA World Cup")
Manipulation by online ads to mould consumer behaviour under ASCI radar
Crypto, personal care, and fashion most violative categories indulging in dark patterns
 "Manipulation by online ads to mould consumer behaviour under ASCI radar")
Hybrid work creating disconnect between employees, leaders: survey
Most of the IT and IT enabled services companies in India have continued to work in hybrid mode after the pandemic
 "Hybrid work creating disconnect between employees, leaders: survey")
Indian workforce to get average salary hike of 10.4% in 2023: Report
Despite global macroeconomic conditions and rising inflation, salaries in India are likely to increase by 10.4 per cent on average in 2023, compared to an actual increase of 10.6 per cent in 2022
 "Indian workforce to get average salary hike of 10.4% in 2023: Report")
Is the IT industry facing an HR management challenge?
Wipro's Rishad Premji recently said that talent, not market growth, was the challenge tech services companies were staring at. What is the cause of these troubles? Is it an HR management challenge?
 "Is the IT industry facing an HR management challenge?")
Celebrities endorsed toilet cleaners most; Akshay wins endorsement race
Akshay Kumar was the top celebrity to endorse a maximum number of categories, as he featured in ads of 36 brands
 "Celebrities endorsed toilet cleaners most; Akshay wins endorsement race")
