Business Standard

If Mother Nature were to come calling

Even as the world grapples with escalating climate crises, corporate priorities in India continue to favour optics over genuine environmental action in their brand building effort

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Sandeep Goyal
On average, 26 million people are displaced by disasters such as floods, rains, and storms every year in India. That’s one person forced to flee every second. Last year, more than 172 million people fled disasters in 125 countries and territories. Disasters displace three to 10 times more people than conflict and war worldwide. The number of climate-related disasters has tripled in the last 30 years. Between 2006 and 2016, the rate of global sea-rise was 2.5 times faster than it was for almost all of the 20th century. According to UN estimates, the developing world is already spending over
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